VIDEO: Ad campaign fights chronic absenteeism

Nov. 12, 2012
U.S. Army and Ad Council produce public service announcements to prevent students from dropping out

VIDEO: As part of a continuing dropout prevention effort, the U.S. Army and the Ad Council have produced a series of public service advertisements to combat chronic student absenteeism in U.S. Schools. Nearly 7.5 million K-12 students miss at least 10 percent of schools days—about 18 days—in a given year.

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