Indiana University
Mark Cuban and Indiana University President Michael A. McRobbie announce plans for the Mark Cuban Center for Sports Media and Technology.
Mark Cuban and Indiana University President Michael A. McRobbie announce plans for the Mark Cuban Center for Sports Media and Technology.
Mark Cuban and Indiana University President Michael A. McRobbie announce plans for the Mark Cuban Center for Sports Media and Technology.
Mark Cuban and Indiana University President Michael A. McRobbie announce plans for the Mark Cuban Center for Sports Media and Technology.
Mark Cuban and Indiana University President Michael A. McRobbie announce plans for the Mark Cuban Center for Sports Media and Technology.

Cutting-edge video technology center planned for Indiana University

June 8, 2015
$5 million donation from alumnus Mark Cuban will pay for facility inside campus sports arena.

Indiana University is planning to build a video, broadcasting and technology center inside the school's renovated sports arena on the Bloomington campus.

The Mark Cuban Center for Sports Media and Technology will be housed in the west side of Assembly Hall (which will be renamed Simon-Skjodt Assembly Hall) and will become fully operational when the university completes a major renovation of Assembly Hall in spring 2017.

A $5 million gift from Indiana alumnus Mark Cuban, businessman and owner of the NBA Dallas Mavericks, will pay for the center.

"This pioneering new center will provide IU students across the university with unprecedented access to the newest and most leading-edge media tools currently available in the technological marketplace," says Indiana University President Michael A. McRobbie.

Indiana describes the center as a first-of-its-kind, cutting-edge, student-focused center that will make the university "the national leader in 3-D broadcast and replay, virtual reality, and 3-D virtual studio technologies."

The Cuban Center will partner with academic units on campus to provide opportunities for students in various media and technology disciplines. Students will use the center to produce a variety of media content for IU Athletics, including virtual-reality videos for fan experience, athlete instruction, recruiting videos and social media, as well as video-board displays, team-specific shows and live event broadcasts for all 24 IU sports.

Cuban, who earned his fortune as an Internet entrepreneur, has provided his professional expertise to shape the mission and technologies to be used in the center. Under Cuban's direction, IU Athletics will be among the first athletic departments in the country to adopt and utilize a wide array of cutting-edge video and media technologies.

Substantial investments in cameras, lighting kits, audio-recording technology, video-editing stations and broadcast equipment will also be included in the center. Students will have 24-hour access to parts of the facility to provide them with quality workspace that conforms to their schedules.

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